Full Marketing Strategy – PR, Email Campaign, Social Media

Rastislav of TypeSoft s.r.o. came to me needing a full marketing plan for his iPhone App, EasyType, that was launching in 5 days.  He was already knowledgeable about what steps he should take, and had done his homework about keywords and competitors. With a lot to do in a short amount of time, I helped to fine-tune and put a plan to action.

EasyType got the full work-up. Being a foreign company, they also needed someone who could take their ideas and brand concepts, and find their voice in American English. Their strategy included Press release writing and distribution, app reviewers research and email pitch campaign, Social profile creation, and copywriting for all of it.

screen-shot-2016-09-16-at-3-06-04-pm

Campaign 1: Open rates and click rates well above industry average

 

“As a Europe based tech startup we were looking for a marketing manager with native English to help us promote our mobile apps worldwide. We conducted wide search for the right contractor and Lydia came out as the best choice. She is very good copywriter with a great feel for English language, and she always tries hard to make the perfect copy to reach our goals. She also helped us to set up our marketing strategy for new products and independently managed our social channels.”
Lydia is flexible, understands our business and offers good value for money. I highly recommend her to any tech company looking for a marketing manager or native English copywriter. –Rastislav Mirek, CEO, TypeSoft s. r. o.